"The theoretical discussions are excellent. The Scollons provide a unique combination of all the essential topies in cross-cultural communication, a sophisticated and original theoretical framework, and an unusually well-organized and concise presentation of the material. The book in extrmely well written: it is cleaar and full of telling examples. I can't imagine a better treatment of the topic.'Deboran Tannen, Georgetown University.
"The Scollons mix contemporary linguistic anthropology with modern concerns over intercultural communication and forge a creative, important blend. Their lively and accessible approach will enlighten anyone who lives and works in our culturally diverse world,'Michael Agar, University of Maryland.
This volume is a lively introduction and practical guide to the main concepts and principal problems of intercultural communication. Viewed from within the framework of interactive sociolinguistics associated with Tannen, Gumperz, and others, the authors focus in particular on the discourse of Asians and of westemers, the discourse of men and women, corporate discourse and the discourse of professional organizations, and intergenerational discourse. While making use of research in pragmatics, discourse analysis organizational communication, social psychology, and the ethnography of communication, this book presents students, researchers, and practitioners with a comprehensive and unified framework for the analysis of discourse.
Ron Scollon and suzanne wong scollon have written extensively on cross-cultural communication, from academic positions in North american universities as well as in Taiwan. south Korea, and Hong Kong, and in consultancies with over fifty governmental and corporate organizations in North America and Asia. Their book. Narrative, Literacy and Face in Interethnic communication, bas proved to be foundational both within academic studies of intercultural discourse and within corporate or institutional training programs. The authors are curently Lecturers in english at the city University of Hong Kong.

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Preface by Halliday
王宗炎序
导读
List of Figures
Series Editor's Preface
Preface
1 What is a Discourse Approach?
The Topic
Professional communication
Interdiscourse communication
The Limits of Languang
Languane is aobiguous by nature
We must draw inferences about meaning
Our inferences tend to be foxed,not tenative
What is Successful Interdiscourse Professional Communication?
Expecting things to go wrong
Two Approaches to Interdiscourse Professional Communication
Increasing shared knowledge
Desling with miscommunication
2 How,When,and Where to Do Thengs with Languange
Sentence Meaning and Speaker's Meaning
Speech Acts,Speech Events,and Speech Situations
Grammar of Context
Seven Main Components for a Grammar of Context
Scene
Key
Participants
Message form
Sequence
Co-occurrence patterns,marked and unmarked
Manifestation
Contents
3 Interpersonal Politeness and Puwer
4 Conversatonal Inference:Interpretation in Spoken Discourse
5 Topic and Face:Inductive and Deductive Patterns in Discourse
6 Ideollgies of Discoures
7 What is Culture? Intercultural Communication and Streeotyping
8 Corporate Discourse
9 Professional Discourse
10 Generational Discourse
11 Gender Discourse
References
Index